Kelsey brings a well-rounded skill set and willingness to contribute that was key for our scaling phase, as we began to produce and publish more partner copy and content.

Even though we re-negotiated scopes and SOWs several times as our business needs changed, Kelsey showed up to serve as a high-level content editor and email copyeditor.

She was a direct point of contact for our valued partners, knowing that she would provide high-value copy in a professional, friendly manner.

Kelsey was wholly invested in the success of our business and the achievement of our goals.

Kelsey owned key outcomes and operated in her role in a way that strongly supported the team, as opposed to a way that drained the team (I'm sure you know the type).

Whatever clear outcomes were assigned to Kelsey, the executives trusted she would own them, and she did — each and every time.

As a result, we moved Kelsey to manage our needle-driving newsletters with the highest readership, and increased our weekly email production to better serve our partners and audiences.

During our first few meetings with Kelsey, we talked and she listened. She peppered our conversations with clarifying and probing questions.

What surprised us all, was how well she captured our vision and intended outcomes.

Equally surprising was how well Kelsey filled in the gaps in our thinking and planning — offering ideas and strategies that we hadn't even considered or thought about yet.

Her energy and insight were valued and amazing!

After listening to our story, planning and intentions, Kelsey created a detailed brand messaging guide that encompassed everything we'd been thinking and feeling, helping our whole marketing team get on the same page (which was much needed).

Kelsey provided brand clarity, a strategic sales funnel approach involving our communications strategy, developed of a strong unifying message, provided step-by-step processes and used her copywriting skills to create email content and social media calendars.

The email campaigns she strategized and wrote for 4 different audiences led to above average open rates, ranging from 33-60%.

Kelsey Woods is fantastic to work with! She knows her stuff, is a talented writer, and an all around consummate professional.

We hired her team to join our writing team and create GEO-specific content that would improve SEO rankings with our main competitors. Her team quickly got up to speed on our brand voice, creative brief and target audience, so they could start writing immediately (and submitted assets that required minimal (if any) edits).

With a project like this that requires a high volume of the same task, Kelsey’s team still found ways to keep the information fresh and relevant, even though it had the potential to become monotonous.

Due to the support we received, we ramped up content production and finished our project far more quickly than if we’d stuck with our original content source.

Kelsey’s team approached every brief with thoughtful questions and ideas to present the information in clear, concise language. She also offered feedback on how to improve the process, always kept me in the loop on her progress, and made sure she knew exactly what was expected of her.

Now that the original project we hired Kelsey and her team for has wrapped up, we’ve pivoted to a new project and asked her to stay on because she's been so great. I would highly recommend adding Content by Kelsey to any team. Thank you Kelsey! :)

Hiring a copywriter and working with someone like Kelsey who truly understands marketing strategy forced me to think critically about what I wanted for my practice.

I really enjoyed her process because a) it was easy, and b) she helped me visualize what the perfect practice could look like, and what would make me happy.

Rather than accepting my business as it was, Kelsey and her team helped me get clear on what I wanted so our messaging would attract that type of patient.

Kelsey is truly great to work with. She's so patient, and she always asks such great questions to dig deeper and pull more information out of me.

Kelsey and her team helped us with so many things — redo our website, clarify our messaging, start a regular blog, create a marketing brochure, write magazine articles, and show up consistently online across multiple platforms.

And guess what? People started noticing. There has been a significant increase of consultations booked through the website, and our patients are now commenting that they've seen us online.

But the biggest win for us, is that we're getting the type of patients we want. We're working with more specialized cases, which allows us to make a bigger difference in their lives.

We knew we needed help with marketing, but we didn't realize how powerful getting clear on both our messaging and our vision first would be in our overall efforts.

Kelsey is such a great listener and communicator. It was like she could read my mind!

She asks thought-provoking questions to pull out the authenticity out of me and then put together a brand voice that accurately reflected what I want to say.

Her team understood my vision and made sure that my copy reflected it, even including cute dog-related puns to capture my personality.

Starting from no previous brand info or website, Kelsey asked the right questions to produce exactly what I needed with hardly any revisions. She is so kind and I loved working with her!

I'm so excited to launch my new business with killer website copy and brand blogs that align with my brand and future vision.

I know handing the brand voice guide over to creatives will make collaborating in the future so easy, knowing exactly what Christie Studios stands for without me having to reiterate it.

I will definitely work with Kelsey again once my business up and running! You won't regret your decision work to work with her.

Kelsey and her team are fan-TASTIC, helping me FINALLY show up consistently online (no more months of silence — yay!). They navigated regulatory challenges that come with healthcare advertising, and deciphered professional jargon and science-specific literature to create parent-friendly content. Kelsey explained the theory behind how and why she thought one option was better — I learned SO much working with her.

As a business owner with chaotic energy, Kelsey provides reasonable timelines, ensures we touch base regularly, all while being the BEST business hype girl. Having her on our team has been amazing and I would still be drowning without her. I highly recommend hiring Kelsey even just to strategize and create powerful brand messaging. Working with her has been a game-changer.

Let's list them all, shall we?

1) Publishing killer monthly blogs after a year of NOTHING.

2) Started an email list after planning to start one for 2 YEARS and created two lead magnets. After several months, my welcome sequence still has an 83-85% open rate, 18-38% click-through rate and 0 unsubscribes — seriously.)

3) After launching my new, ideal-client-targeted website, site visits DOUBLED and clicks to book online TRIPLED.

4) When I write content, I now have the knowledge, skills and an incredible GUIDE for messaging, so our voices are in unison — there's no difference between when Kelsey's team writes or I do.

5) AND BEST OF ALL... 50% of inquiries I'm now getting are IDEAL clients. The people I truly love to serve are finding me!

Kelsey is so easy to work with and her signature monthly process made my marketing efforts flow seamlessly.

She has a knack for effortlessly drawing stories out of me and then tying them to my brand. I was continually amazed at her ability to pull the essence out of my experiences with leading questions that just felt natural.

It was incredible what Kelsey and her team could create with just one monthly call, freeing up so much of my time.

While working with Kelsey, we accomplished 1) rewriting my website, 2) activating a dormant blog, 3) consistently communicating with my audience on multiple platforms, 4) putting on a LIVE ticketed event, AND 5) designing graphics to support most of those items.

Colleagues, friends and industry partners were continually messaging me to say they loved what we were putting out, and to keep it up, so I knew our efforts were being seen and well received.

Kelsey's small-scale boutique agency truly can be an all-in-one solution for copywriting, marketing and content creation.

I loooved working with Kelsey, she is professional and organized. She was easy to work with, so friendly and a great listener — especially when I talked her ear off! Kelsey made sure we were always on the same page and I always knew what was happening next. When she delivered my final assets, I was SO blown away — reading my thoughts in her words even made me emotional. It was everything I'd been thinking but didn't know how to say.

My company's brand voice is SO clear now. It's like Kelsey went into my head, extracted every little idea I had and turned it into incredible words!! AND, my emails are performing AMAZINGLY!!!!! The sequence is something that I am beyond proud to send out, and it totally reflects who I am — as a person and as a business owner. I highly recommend working with Kelsey and her team, you won't regret it :)

Kelsey is intelligent, creative, talented and super easy to work with.

She has this amazing listening ability to capture every small detail (even when my stories were alllll over the place!

She asked the right open-ended questions for me to vulnerably share my story but still somehow make it all about the customer. Her technique is truly unique.

Working with Kelsey was a TRUE eye-opener to hone in on my ideal customer and clarify the wants and needs of that specific person.

Now I know exactly how I should be speaking online, and WHO I want to help.

The brand guide clarified and demonstrated how to remain consistent in my messaging so I can build a more substantial audience of DREAM clients, and identify their exact pain points.

I had no words to describe the launch copy. It was exactly what I wanted to say without knowing how to say it. And Kelsey expertly deciphered it all from two calls. I can’t WAIT to launch my course! Thanks to the Content by Kelsey team.

This experience was truly amazing! From thorough, targeted questions to on-the-spot creative brainstorming, Kelsey established herself as a trustworthy and knowledgeable professional right from the get-go.

She was also very fun to work with! Thank you for being such a wonderful listener and thorough creative! :)

This brand voice guide is so robust — it’s exactly what we needed to know who we’re talking to, how we can connect with them and how to show up consistently.

I hardly had any edits for the guide or the emails — Kelsey really took the time to understand me, my brand and our voice before crafting the perfect copy.

And let me tell you, we’re getting SUCH great feedback from the emails. So far we’re at 100% open rate and a high click-through rate — we’re SO excited to monitor this and connect with more ideal customers.

Kelsey is extremely conscientious and creative, a rare combination. She seamlessly integrated with our existing processes and systems, which alleviated pressure without making more work for our team. Kelsey jumped right into writing various deliverables across topics and nailed the messaging. Kelsey has been a true pleasure to work with.

We’ve consistently leaned on Kelsey for support, as she’s a reliable, whip-smart messaging expert working as a fluid extension of our in-house team.

Avenue Living was looking for someone who could research broadly and dive into any topic to craft intelligent, interesting content.

From self-storage to broadband, Kelsey was the one we were searching for, continuing to impress us — and even taught us a thing or two along the way.

“I always, always enjoy our conversations and get so much out of them. I throw all my info and random thoughts at you and you have this superpower of taking them all and producing amazing copy is exactly what I was trying to say (but never can) — I'm constantly impressed by your ability to do this.

You take the time to get everything right and you ask for so much clarity. I feel like you nail it every single time we talk, and then you send the perfect copy.

Plus, you put up with my crazy busy lifestyle and chaotic meetings with my tiny humans (which is always appreciated).”

“I've seen so much improvement in my business since working with you.

I'm finally proud to send out my newsletters and post copy on my website. My open rate has increased substantially and I'm even getting sales through my mailing list now.

I feel like I'm finally speaking to my customers and know exactly who I'm talking to — I’m providing a much better service. I'm finally able to get my products and services out there and live in my "zone," and you helped me get my ideal customers there.

You continue to help me build the like, know and trust factor so I can actually help and provide my community with the knowledge and skills I have to offer. It's a really great feeling.”

“Kelsey clearly articulated our 'what' and 'why' through each copy asset, making our offer easy for customers to understand. She is a fantastically creative, driven and engaging writer and verbal communicator.

Kelsey is highly structured, has a style that resonated with our audience, and nothing was too much to ask. Most importantly, she is adaptable, and was capable of absorbing a complex body of material, asking insightful questions to turn it into valuable, relatable copy and content.”

“Through Kelsey’s words, we were able to articulate our value proposition, the unique target market for each offer, and address their specific pain points. It was a great experience to step back and see the building of our website and core content through an outsider’s eyes.

We achieved over a 30% open rate on our brand new email list of 40,000 combined contacts. Kelsey carefully inserted herself into the customers' shoes and prepared content that met our needs with theirs.

Kelsey was also able to help us design a 5-step cornerstone content series that allowed us to carefully convey the benefits of Mental Fitness to a wider audience — which was very important to us.”

Kelsey really helped cut the noise by zoning in on my dream client and dream offerings. She helped me narrow my focus, instead of getting overwhelmed and distracted by every single to-do.

She always listened attentively while I rambled on — from what felt like pure confusion to me, she expertly teased out key themes and values that are now the integral heart of my business.

Thanks to Kelsey’s time, care and dedication (and of course delicate wordsmithing), I now have:

1. A detailed brand messaging guide that helps me stay on brand and in line with my core values.

2. Crystal clear offers that serve both me and my client while aligning with my brand goals and strategies.

3. And a gorgeous website with copy that lights. me. UP everytime I read it — I feel so proud every time I look at it!

Kelsey is attentive, dedicated, and truly a great writer. Her superpower is listening to the information you share and distilling it into concise, effective copy that truly resonates with your specific audience (not trying to speak to everyone).

I enjoyed working with Kelsey and would recommend her in an instant.

While I can’t share specific client metrics or stats, what I CAN say is that Kelsey saved me a lot of time and energy by continually crafting and editing expert client communications — instead of doing it on my own.

This allowed me to spend valuable time on other parts of my business — like creating new offers, helping more clients, hiring additional team members, and more.